嘉宾介绍
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李刚教授，现任英国萨里大学酒店及旅游管理学院教授，博士生导师，旅游竞争力研究中心主任。李刚教授一直致力于旅游需求预测及经济评价的方法论研究，以及目的地竞争力和游客行为的定量研究。其学术着作发表于国际顶尖旅游期刊如Annals of Tourism Research, Tourism Management, Journal of Travel Research, International Journal of Forecasting等，Google 引用8492次，i10指数59。担任期刊Annals of Tourism Research和Journal of Hospitality and Tourism Research副主编。同时，李刚教授还参与了包括欧盟执行委员会公司与产业总署、国际旅游协会、亚太旅游组织在内的多家国际机构资助的科研项目。他是国际旅游经济学会执行委员会成员, 以及中国旅游研究国际联合会创会会士之一。2017年李刚教授入选国际旅游研究院，成为该组织最年轻的院士之一。
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内容介绍
In this seminar Prof Li is going to share two Covid-19 related research projects that he was recently involved in.?
The first study is “Post-pandemic Dark Tourism in Former Epicenters”. This is one of the first studies to explore the joint consumption of both leisure and pandemic-related dark tourism products in former pandemic epicentres (i.e. Wuhan). The motivational determinants of Chinese tourists’ intention to visit leisure and pandemic-related sites in Wuhan are empirically identified using an ordered logit model. This is the first study which formally proposes patriotism as a new push motive in stimulating people to visit post-disaster destinations.
The second study was funded by the Economic and Social Research Council in the UK. This project analyses how Covid-19 shapes individuals’ international tourism intentions in context of bounded rationality. It provides a novel analysis of risk which is disaggregated into two dimensions -- tolerance/aversion of and competence to manage risks - across three different aspects: general, domain (tourism) and situational (Covid-19). The empirical study is based on large survey samples and on-line experimental data collected from the world’s top five tourism source markets: China, USA, Germany, UK and France.
